Top tips for digital marketing in Sweden | Need-to-know

Top tips for digital marketing in Sweden | Need-to-know

The Swedish market is wealthy and digitally mature, making it very attractive to businesses wanting to expand internationally. But in order to succeed in Sweden, you must adapt your digital marketing campaign to the country’s unique culture and online landscape. Here are our three top tips for digital marketing in Sweden. Firstly, be aware of

The Agency: Curtin’s powerful new social media facility

The Agency: Curtin’s powerful new social media facility

Well you can see from the outside, the big words: “The Agency”. Walking past like, it’s amazing to actually see. When you walk in here you’re actually walking into an industry space. It’s in the middle of Curtin University but you’re actually in industry. The Agency. If you are like most of us in the

Digital marketing strategies for resort hotels | Need-to-know

Digital marketing strategies for resort hotels | Need-to-know

Digital marketing is becoming one of the most important parts of resort hotels’ overall marketing efforts. Having a solid digital marketing strategy can help you to stand out from the competition, entice users to consider your destination and ultimately convince them to book a stay at your hotel. This video will look at three international

Three lesser-known platforms for digital marketing in France | Need-to-know

Three lesser-known platforms for digital marketing in France | Need-to-know

The French market is wealthy and digitally mature, making it very attractive to businesses wanting to expand internationally. You’re probably familiar with how to do digital marketing on the global platforms like Google, Facebook and Amazon – but did you know that the French have many of their own platforms? This video will look at

IETF and Internet Hall of Fame 2013: Henning Schulzrinne

IETF and Internet Hall of Fame 2013: Henning Schulzrinne

Henning Schulzrinne I’ve been involved in the Internet technical community since the early ’90s, primarily in my academic role as faculty at Columbia and previously as a researcher at Bell Labs and in a German research lab here in Berlin, actually. And secondly, more recently, as a staff member for the Federal Communications Commission. In

Google at the Global Philanthropy Forum

Google at the Global Philanthropy Forum

JANE WALES: So what we’re going to do is talk a little bit about the values that guide Google, that guide .org, as well as interviews of how to conceptualize these issues and how to apply information technology and other means to addressing them. And I’m just hoping that this mike is now working. It

How to advertise your business on global using free classifieds 2018

How to advertise your business on global using free classifieds 2018

How to advertise your business on global using free classifieds 2018

Why it’s important to monitor your website’s SEO performance

Why it’s important to monitor your website’s SEO performance

Whether it’s a result of changes you’ve made to your website, competitors improving their performance or new algorithm updates from the search engines, your search performance and rankings can change quickly and regularly. For this reason, it’s important to keep a close eye on your website’s rankings, traffic and click-through rates, so that you can

How rich snippets can improve your SEO

How rich snippets can improve your SEO

There can be confusion about what rich snippets are and how they can help improve your SEO. A snippet is the description that appears below a URL in the search engine results pages. Most of the time, it’s just a line or two of text, but sometimes you’ll see extra information like pictures, videos, lists,