Why China is building islands in the South China Sea

Why China is building islands in the South China Sea

How marketers target your nose

How marketers target your nose

Marketing is everywhere, screaming for yourattention in lights and in your headphones. But while traditional marketing assaults your eyes and ears, there’s another industryquietly fighting for your attention — and they’re doing it throughyour nose. Scent marketing is the idea of usingscent and incorporating to all the touch points of the customer experience. it's very

How Close Are We to Building a Moon Base?

How Close Are We to Building a Moon Base?

the moon is the closest celestial body to earth humans have been gazing up at it for our entire existence finally landing on its surface in the 1960s we've walked on the moon carried out science experiments on the moon we've even driven a car hit golf balls and briefly grew cotton on the moon

CERN’s Ambitious Plan to Build the Largest Particle Smasher Ever

CERN’s Ambitious Plan to Build the Largest Particle Smasher Ever

The Large Hadron Collider is the largest andmost powerful atom smasher in the world. Built to hunt for new particles and probethe fundamental forces of nature, this massive machine is a 27 kilometer underground loopfilled with supercooled magnets and massive detectors that whip particles at the highestspeeds possible, to eventually collide into each other. And

How Juul made nicotine go viral

How Juul made nicotine go viral

this is an ad for one of today's hottest products if you don't look carefully though you might miss what it's advertising it's this little thing and it's called goo oh looks more like a flash drive or computer device but it is really another kind of e-cigarette since it launched in 2015 jool has

The race to save endangered foods

The race to save endangered foods

every week this mystery box shows up at my doorstep it's one of those subscription boxes except instead of dog toys or makeup it's food from local farmers and I never know exactly what I'm gonna get I've got some salad greens asparagus and red corn that's weird but this wasn't always such an unusual

Why the market for skin whitening is growing

Why the market for skin whitening is growing

this is a bleak Bayan marks its a care package for my mom back home in Los Angeles it's always filled with everyday items and a bunch of Filipino goodies instant noodles in your hands and a going suit packet for it from my mom's backyard good taste but then there's this skin whitening products

These Engineers Want to 3D Print an Entire Rocket in 60 Days

These Engineers Want to 3D Print an Entire Rocket in 60 Days

Stargate is the world's largest metal 3d printer entirely built and designed in-house the core of it includes three robot arms one of which is doing printing in the other two are doing post processing this is a six degree of freedom industrial robot so it can move anywhere within about a fourteen foot radius

The bizarre physics of fire ants

The bizarre physics of fire ants

Joss: I guess my first question is… What makes fire ants interesting to a bunchof engineers? David Hu: Fire ants are one of the few insectscapable of building big structures with their bodies. And they can do it by linking their bodies together. That means fire ants aren’t just animals— they can also be seen